Drive: The surprising truth about what drives us
Dan Pink has one of his talks about his book, Drive: The surprising truth about what drives us, animated by RSA Animate.
The three key motivators once we have enough money are:
- Autonomy
- Mastery
- Purpose
He does comment that this all sounds like Socialism. Yet, the scientific studies that he quotes all sustain the notion that we can drive ourselves. We do not need management or Capitalists.
He does ignore the political nature of the economy. The economy in a Capitalist society exists to serve the Capitalists. Then why is he surprised that these studies are ignored? Because they do not serve the purpose of the Capitalists which is to acquire more and more money.
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